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2012 Conference Proceedings

A Consumer Approach to Knowledge Translation of Health Promotion Information in Primary Care

A Consumer Approach to Knowledge Translation of Health Promotion Information in Primary Care

Abstract
This study explored consumer preferences related to topics and vehicles of health promotion information in a primary care clinic in Winnipeg, Manitoba. 204 adult patients from one clinic completed a brief survey on these topics. Respondents expressed an interest in receiving information on a wide range of health promotion topics. In terms of preferred sources of health promotion information, 60% preferred to receive information from their own doctor, 50% from a recommended website, and 50% from brochures or booklets. Using multiple channels to assess interest and provide health promotion information may be the most promising approach in the long run. Given the limited time available in consultations with primary care providers, an effective approach may be to combine brief assessment of health status and interest in receiving health promotion information, discussion with a primary care provider, educational information provided in the form of a brochure or recommended websites, and then follow up by the primary care provider. The results of this study are a first step towards improving our understanding of the needs of the general public related to health promotion within primary care.

 


Author

P. Rodriguez, J. Beaulac, J. Walker, and the Child Health Research Group

Paulina Rodriguez, Department of Psychology, University of Manitoba; Julie Beaulac, Ph.D., Assistant Professor and Clinical Psychologist, Department of Clinical Health Psychology, Faculty of Medicine, University of Manitoba & Shared Mental Health Care, Winnipeg Regional Health Authority; John R. Walker, Ph.D., Professor, Department of Clinical Health Psychology, Faculty of Medicine, University of Manitoba.

The Child Health Research Group includes John Walker, Steven Feldgaier, Leanne Boyd, Mariette Chartier, Benita Cohen, Jennifer Ducharme, Paul Fieldhouse, Diane Hiebert-Murphy, Lisa Murdock, Rob Santos, Karen Serwonka, Leisha Strachan & Chris Tysiaczny.
This research was supported by a grant from the Public Health Agency of Canada (Project 6282 15-201013381058). A special thanks to the staff of St. James Street Medical Clinic, especially Dr. Jan Ritchie and Ms. Linda Volkmar, in Winnipeg, Manitoba for their assistance in recruiting participants.

Address correspondence to Julie Beaulac, Ph.D., Department of Psychology, Ottawa Hospital, 501 Smyth Road, Ottawa, Ontario K1H 8L6, email: jbeaulac@ottawahospital.on.ca


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Keywords: Knowledge translation, health promotion, primary care, consumer preferences